Selected Work | Anthony Madison

Anthony Madison — Selected Work

Software for the styling practice.

Zegna specialist & independent stylist, Kansas City

Every tool below started the same way: a real problem in the practice — booking a trunk show, tracking a client's alterations, getting a new brand to launch — built out and finished with the same brand discipline I bring to a fitting room.

6
Custom builds shipped
1
Independent styling brand run on them
3
Build tiers for outside clients
Flagship — founder & builder

anthonymadison.com

The practice, rebuilt as a full digital brand.

My own site, built from the ground up: an FW26 trunk show booking flow with stylist selection, a corporate on-site fitting program built around a $400/person suit-shirt-tie package, a full services & rates menu, and an SEO build designed to win a name search currently dominated by a retired NFL player who shares it.

  • Booking flow
  • Corporate program
  • SEO
  • Brand system
Visit the site →
Internal tool — sole developer

Blackbook

The clienteling engine behind the practice.

A custom-built CRM for client management, alterations tracking, calendar, and proposals, with a lookbook builder that exports client-facing documents — "The Edit" for looks pulled from a client's own closet, "The Preview" for new arrivals styled against it. Built multi-tenant from day one, so each stylist's book stays fully private — designed to eventually be licensed out to other stylists.

  • Multi-tenant CRM
  • PDF lookbooks
  • Alterations tracking

Private tool — not publicly hosted

Client work — full build

The Style Directive Co.

Personal color analysis, built into a bookable practice.

A full site build for a personal color analysis and wardrobe consulting practice — DNS setup, a booking system, and a full SEO pass, wrapped in its own brand.

  • Booking system
  • DNS & SEO
  • Brand identity
Visit the site →
Client work — full build

Lawrence Crawford

A contemporary menswear stylist's practice, online.

A full site build for a contemporary menswear stylist — booking, brand system, and SEO groundwork, built to bring an established styling practice online.

  • Booking system
  • Brand identity
  • SEO

Private client site

In development — builder & distribution partner

LOOKMACS Cosmetics

A white-label peptide skincare brand, built for launch.

A custom e-commerce build for a topical peptide cosmetics brand launching men's and women's lines under one house, with gold-on-black luxury packaging. My role pairs the build with sample distribution and word-of-mouth feedback through my own client base.

  • E-commerce
  • Brand identity
  • Launch distribution

In development

Client work — full build

Kind Benefits

Premium benefits consulting, purpose-built for cannabis.

A full platform build for a benefits and insurance consulting practice serving the cannabis industry — an admin dashboard, personalized benefits plans, a wellness offering under Sugar Leaf Health, and a giving-back arm through the Kind Benefits Foundation, all under one site.

  • Full platform build
  • Admin dashboard
  • Multi-audience site
Visit Kind Benefits →

Built fast, built right

Every project here starts from scratch — fast enough to ship a real build while I'm still working the sales floor.

Brand before pixels

Palette, type, and voice get locked before a single page gets built, so the site reads like the business, not a template.

Built to actually run

Booking flows, CRMs, alterations tracking — the logic underneath is built for how a styling business really operates day to day.

Building something for your practice?

One-Pager, Front Door, or a full Group Build — I design and build the site, the booking system, and the SEO groundwork together, start to finish.

Get in touchSee the flagship site

Menswear styling · Made-to-measure

Anthony Madison.

© 2026 Anthony Madison. All rights reserved.

Kansas City